what happened to authenticity?

I took some time out to review the e-mail we get each day and have been staggered at how much is absolute rubbish trying to sell us stuff which isn’t relevant or build a ‘relationship’ with an organisation marketing services which we simply aren’t interested in. Of...

world water day meets climate week

March 22nd marks International World Water Day, held annually to focus attention on the importance of freshwater and raise awareness of the need to sustainably manage diminishing freshwater resources. This co-incides in the UK with Climate Week – a national...

mineral water and babies…

I get google alerts for various things and one of the most flagged topics that comes in relates to a bunch of miss-information circulating on the web relating to babies and tap water and also babies and mineral water. The defacto position is that in most civilised...

a beautiful life…

Well it rhymes with trouble and strife, but no-one really wants to read of another’s woes, so I opted for the more palatable headline… We too have the day to day pressures of running a growing business, late paying customers and un-cooperative banks, but in the wider...

Happy Earth Day one and all…

Earth Day is celebrated across the world today (April 22nd) ever since the first ever designated Earth Week gathering which was organised by some particularly forward thinking student folk in Philadelphia back in 1970. Isn’t Wikipedia wonderful? 😉 That particular week...

my social media theory…

I went to the eThursday event at the Corn Exchange in Brighton yesterday evening where Dr. Alex Krotoski (aka the high priestess of social media) revealed herself as a genuine guru in her field. She is one seriously nice person with a charming and disarming honesty...